Cookie Policy
Effective Date: 24-September-2025
Last Updated: 24-September-2025
This Cookie Policy explains what cookies are and how we use them on this website, the types of cookies we use i.e, the information we collect using cookies and how that information is used, and how to manage the cookie settings. Please read this in conjunction with out Privacy Policy.
Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide better user experience, and understand how the website performs and to analyse what works and where it needs improvement.
How do we use cookies? As with most online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the website to function the right way.
The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website. We do use Google Analytics 4 Software on this website however we’ve ensured to keep it privacy safe and inline with the law – please refer to our privacy policy on this website. If you don’t want your data collected, processed and stored by Google Analytics 4 don’t accept our cookie policy.
Types of Cookies we use;
Essential (strictly necessary) Cookies:
These cookies are necessary for the website to function properly. They enable basic features like page navigation, access to secure areas, and session management.
Examples: wpEmojiSettingsSupports, cookieyes-consent
Performance and Analytics Cookies
These cookies collect information about how visitors interact with the site, such as which pages are visited most often, and whether users encounter errors. The data is used to improve the site’s performance and user experience.
Examples: _ga
Functional Cookies
These cookies allow the website to remember choices you’ve made in the past, such as your language preferences, region, or login state, to provide a more personalised experience.
Targeting or Advertising Cookies:
These cookies are used to deliver ads that are more relevant to you and your interests. They may also be used to limit the number of times you see an ad and help measure the effectiveness of advertising campaigns.
Some cookies may be set by third-party services that appear on our pages. These cookies are set by other websites and are not under our control.
Data Sharing
We use Google Analytics 4 (GA4) to track data that help us make decisions about our business. We may share data with GA4 to help with this and to help with modeling contributions and business insights. We use Google Analytics 4 with Google Signals enabled. This means that Google may collect information about your visit, including cross-device behaviour and demographic/interest data, if you are signed into your Google account and have Ads Personalisation turned on. This data is used for analytics and advertising purposes. You can manage or deactivate this feature in your Google Ads Settings, and you may refuse cookies via our consent banner.”
When you accept our Cookie Policy and the checkbox on our contact form you agree to us processing your first party data and sending in to GA4 so we can better track our business performance.
Google Analytics 4 – Enhanced Measurement and Advertising Features
We use Google Analytics 4 (GA4) to understand how visitors interact with our website and to improve our services. With your consent to cookies, we may collect additional user-provided data that enhances audience and conversion measurement, and enables advanced advertising features in Google Ads.
This includes:
Improving audience segmentation for marketing purposes.
Tracking conversions more accurately across our website.
Enabling additional audience list capabilities in Google Ads to serve more relevant ads.
No personally identifiable information is collected by GA4 through these features. The data is aggregated and anonymized for analytics and advertising purposes. By accepting cookies, you agree to this enhanced data collection. You can manage or withdraw your consent at any time by adjusting your cookie settings.
First party data from the fill out form is also submit to other Google Services for us to provide relevant advertising to people that are most likely to want our services.
We also use the Facebook Pixel on our website which helps feed data into Facebook so we can provide relevant ads to people that want to see them. By accepting the Cookie Policy you accept this term.
Automatic Website Matching
We use Meta’s Automatic Website Matching technology to improve advertising and measure its effectiveness. This service may collect information about your interaction with our website, including pages visited and actions taken. By accepting this cookie policy, you consent to the use of cookies and similar technologies for these purposes.
Manage cookie preferences
You can change your cookie preferences any time by clicking the cookie button in the bottom left corner of the website. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.
In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from the major web browsers.
Chrome: https://support.google.com/accounts/answer/32050
Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac
Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?
redirectslug=delete-cookies-remove-info-websites-stored&redirectlocale=en-US
Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc
If you are using any other web browser, please visit your browser’s official support documents.